Reporting to the AGM, Live Entertainment, the Director, Live Entertainment is responsible for actively contacting and working with prospective clients to develop relationships and sales opportunities for Oilers Entertainment Group. The Director, Live Entertainment will work closely with several internal departments to optimize revenue through the creation and delivery of new event opportunities.
Core Responsibilities and Duties:
Establish new revenue generating opportunities for Oilers Entertainment Group consideration; targeting events that help establish OEG on a national and international forum.
Create and grow a list to target top clients suitable to the Oilers Entertainment Group booking philosophy.
Develop relationships with organizers on a civic and provincial level like Edmonton Events, Edmonton Tourism, Hotels and Conferences to drive content for smaller events in Rogers Place and Ford Hall, as well as in future locations such as ICE District Plaza. In addition, meet with these leads to look for potential opportunities for OEG.
Work with the Booking Administrator to fill potential revenue generating dates and create community fulfillment or City of Edmonton event opportunities.
Handle incoming inquiries related to public and private event bookings at all OEG properties.
Oversee the general production of events with OEG Event Management team and the OEG Ticketing team. Liaise with shared services on branding, marketing and promotions of events at OEG properties.
Liaise with the event team on budgets, logistics, and event production on all one-off OEG events such as PBR, Oil Country Championship, Ivan Hlinka, etc.
Build a Rentable Spaces Facility Package for internal and external clients which includes current photos and CAD’s.
Create and build a technology package in parallel with Capital Projects for rentable spaces at Rogers Place.
Develop presentations and sales materials for the AGM, Live Entertainment to present at Industry meetings, and to international prospects.
Create Executive summaries of the local entertainment scene to include club, smaller venues and festivals.
Execute legal documents for venue agreements, insurance, cost estimates and Proformas.
Confirming agreements with AGM of Live Entertainment, and relaying information to client, prior to handing off event to an Event Manager.
Education, Experience and Skills:
5-7 years’ experience within the Live Entertainment industry; specifically event sales in a large public facility/arena/stadium.
Post-secondary Certificate, Diploma or Degree in a related field preferred.
Experienced in financials, budgets and Proformas.
Experience working in a Hospitality environment will be considered an asset.
Event booking and logistics of events experience required.
Strong understanding of the Live Entertainment industry and its trends.
Demonstrated ability to build relationships and close deals.
A fan service approach to working with clients, awareness and responsiveness to client satisfaction.
Proven to perform well under pressure; manage multiple priorities simultaneously.
Must show very strong listening and communication skills.
Organized, independent and a creative self-starter, driven by results.
Strong administrative background with the ability to use MS Office Suite and Outlook Mail.
Proficient in drafting professional documents and professional correspondence.
Must be able to work evenings, weekends and holidays as required.
Oilers Entertainment Group (OEG) delivers leading sports, entertainment and other special event programming to fans and patrons in Canada and the United States. OEG owns the 5-time Stanley Cup Champion Edmonton Oilers, the WHL’s Edmonton Oil Kings, the AHL’s Bakersfield Condors, and will operate Rogers Place, the new home of the Oilers and Oil Kings in downtown Edmonton. OEG also owns and operates... one of Canada’s most accomplished television, event, and brand-promotion companies and has recently added Silver Pictures Entertainment to its growing sports & entertainment business.